How to plan and track the budget of your translation agency [template]
How to plan and track the budget of your translation agency [template]

Copy the best translation agencies!

There are translation agency owners that make way more profit than you. We have analyzed their tactics. Get them now!

If you don’t plan and track your translation agency's budget properly, you're setting yourself up for failure.

When we developed our strategy pack for translation agencies, we saw a lot of agency owners struggling with finances and planning.

They were disorganized, had no grasp of cash flow, and were drowning in financial troubles despite having substantial revenue.

Don’t let this be you—stand out and succeed.

We’ve created a small, free tool to help you get started: our Budget Tracker and Planner. Let’s turn your agency's finances around and set you on the path to success!

Get the budget tracker tailored for translation agencies

Most translation agency owners don't know how to plan and track their budget. This spreadsheet will help you.

budget tracker and planner template for a translation agency

Example of a full budget for translation agencies

Here is an example of a (very) detailed budget for a translation agency, to give you some inspiration

1. Rent and Utilities

Item Description Monthly Cost Annual Cost
Rent Lease for office space $3,000 $36,000
Electricity Power consumption for office equipment $400 $4,800
Water Water usage $100 $1,200
Internet & Phone Internet service and business phone $200 $2,400
Waste Removal Garbage and recycling services $50 $600
Insurance Property and liability insurance $300 $3,600

2. Salaries & Wages

Position Number of Employees Monthly Cost per Employee Total Monthly Cost Annual Cost
Project Manager 1 $4,500 $4,500 $54,000
Senior Translator 2 $3,500 $7,000 $84,000
Junior Translator 3 $2,500 $7,500 $90,000
Proofreader 2 $2,800 $5,600 $67,200
Administrative Assistant 1 $2,000 $2,000 $24,000

3. Software & Tools

Item Description Monthly Cost Annual Cost
Translation Software CAT tools, translation memory software $500 $6,000
Project Management Software Tools for managing translation projects $200 $2,400
Office Suite Word processing, spreadsheets, etc. $100 $1,200
Antivirus & Security Software for protecting data $50 $600

4. Marketing & Advertising

Item Description Monthly Cost Annual Cost
Online Advertising Google Ads, LinkedIn Ads, etc. $300 $3,600
Social Media Management Managing social media accounts $400 $4,800
Print Advertising Brochures, flyers, business cards $150 $1,800
Website Maintenance Hosting, domain, updates $100 $1,200
Email Marketing Email campaigns and newsletters $100 $1,200
Promotional Events Webinars, workshops, and conferences $200 $2,400

5. Miscellaneous Expenses

Item Description Monthly Cost Annual Cost
Equipment Maintenance Regular maintenance of office equipment $100 $1,200
Office Supplies Stationery, pens, printer ink, etc. $100 $1,200
Licenses & Permits Business licenses, software licenses $50 $600
Contingency Fund Emergency repairs and unexpected costs $200 $2,400
Staff Training Training programs and materials $150 $1,800

Some translation agencies make 5x more profit than you!

We have studied the strategies of the best translation agencies in the world. Replicate them now!

marketing strategy for a translation agency

What are the biggest expenses for a translation agency?

Be careful with these pitfalls. Here are five major costs every translation agency owner needs to consider, along with some tips on how to manage them effectively.

    • Translator and editor feesThese can consume a significant portion of your budget. You're dealing with skilled professionals, and rates can vary based on language pairs, specialization, and experience. To keep these costs in check, focus on building long-term relationships with reliable freelancers, negotiate better rates for bulk projects, and ensure efficient project management. Finally, it's easy to overspend by hiring too many translators or opting for high-end specialists when not necessary.
    • Project management and administrative staffYour team is your backbone, but paying for their salaries, benefits, and training can be costly. This expense is always high because you need a certain number of employees to ensure smooth operations and high-quality service. You can optimize labor costs by scheduling efficiently, cross-training staff, and using project management software to boost productivity. However, be careful not to underpay or overwork your staff, as this can lead to high turnover and poor service.
    • Office rent and utilitiesPrime office locations come with high rent, but they can enhance your agency's reputation. Utilities like electricity, internet, and water are essential but can add up quickly. To optimize these costs, negotiate favorable lease terms and invest in energy-efficient office equipment. Overspending often happens when you choose an office space that's too large or too luxurious for your needs.
    • Marketing and client acquisitionYou need to attract clients, but advertising can be expensive, whether it's online ads, social media campaigns, or traditional media. Optimize this expense by focusing on cost-effective methods like the ones we recommend in our guide. Overspending can occur if you invest in flashy campaigns without a clear return on investment.
    • Translation software and toolsThis includes everything from CAT tools to quality assurance software. These are expensive because high-quality tools and regular updates are crucial for efficient operations and client satisfaction. Optimize by investing in reliable, user-friendly software and maintaining it regularly to avoid costly disruptions. You can overspend by going for the latest high-tech solutions you don’t really need.

How to spend less with your translation agency?

Here are practical tips to help you, as a translation agency owner, optimize your budget and manage expenses more effectively.

Expense Tips to Optimize
Freelancer Costs Build long-term relationships with reliable freelancers and negotiate bulk project rates.
Software Licenses Invest in comprehensive translation software that offers multiple functionalities to reduce the need for additional tools.
Utilities Switch to energy-efficient office equipment and encourage remote work to save on office utility costs.
Marketing Run social media campaigns for your translation services and collaborate with industry influencers for free exposure.
Office Supplies Purchase supplies in bulk and go paperless where possible with digital project management systems.
Equipment Maintenance Set up a maintenance log for regular checks and servicing of office equipment.
Rent/Mortgage Negotiate lease terms during renewal or consider a co-working space to reduce costs.
Insurance Regularly review insurance policies to ensure they meet current needs and compare rates annually.
Translation Tools Use cost-effective, cloud-based translation tools and offer discounts for clients who provide their own glossaries.
Client Management Invest in a CRM system that integrates with your translation management software for streamlined operations.
Staff Training Conduct regular in-house training sessions and use free online resources to keep your team updated on industry trends.
Project Management Implement a project management system to track deadlines, manage resources, and reduce inefficiencies.
Technology Invest in multi-functional office equipment and utilize cloud-based software for collaboration and file storage.
Printing Costs Use digital documents and e-signatures to reduce printing costs and streamline workflows.
Licensing and Permits Stay up-to-date with industry regulations to avoid fines and costly renewals.
Transportation Plan client meetings and project deliveries to maximize efficiency and reduce travel costs.
Office Supplies Purchase supplies in bulk and go paperless where possible with digital order systems.
Inventory Management Use inventory management software to track stock levels of office supplies and reduce waste.
Pest Control Schedule monthly pest control services and maintain cleanliness standards to prevent infestations.
Music and Entertainment Use a streaming service for background music in the office to create a pleasant working environment.
Uniforms Choose durable, easy-to-clean uniforms for staff and offer a stipend for maintenance instead of using an external service.

Copy the tactics of the best translation agencies in the world!

There are translation agencies that make way more money than you do. We have studied their tactics. Get them now!

marketing strategy for a translation agency

Expenses that are just useless for a translation agency

Yes, some expenses for your translation agency are just unnecessary. They don't contribute to increasing revenue or improving client satisfaction.

Translation Agency Expense Reason It's Useless
Luxurious Office Space High-end office spaces don't necessarily attract more clients and can be a drain on the budget.
Premium Software Subscriptions Unless you need advanced features, most translation tasks can be handled with mid-range software options.
Excessive Language Pairs Offering too many language pairs can increase operational complexity and costs without a proportional increase in demand.
High-End Office Equipment Top-of-the-line office equipment is not always necessary and can be cost-prohibitive.
Traditional Advertising Traditional paper ads often have a lower return on investment. Don’t include them in the marketing strategy of your translation agency.
Multiple Branding Materials Having various branding materials increases costs without adding significant value to the client experience.
Excessive Staff Overstaffing leads to higher labor costs without necessarily improving service quality.
Premium Memberships Expensive memberships for industry associations often go unnoticed by clients.
Exclusive Tools Using rare or specialized tools can inflate costs and complicate workflows.
Costly Office Furniture High-end office furniture is not always appreciated by clients and can be a significant expense.
Custom Printed Stationery Personalized stationery is a minor detail that most clients overlook, and it can be expensive.
Unnecessary Software Paying for software with features you don’t use is a waste of resources.
Premium Office Supplies Most clients are content with standard office supplies, making expensive options unnecessary.
Extra Office Space Maintaining more office space than needed increases operational costs.
Excessive Membership Fees Paying for multiple industry memberships often yields little benefit.
Overly Frequent Office Renovations Constantly updating decor and layout can be costly and disrupt operations.
Expensive Office Decorations Elaborate decorations are often ignored by clients and add to the cost.
High-End Office Supplies Luxury office supplies are prone to damage and expensive to replace, often going unnoticed by clients.
Excessive Staff Meetings Too many meetings can reduce productivity and increase labor costs.
Expensive Marketing Materials Frequently redesigning marketing materials is costly and often unnecessary.
Unused Promotional Materials Ordering more promotional items than needed leads to waste and unnecessary expense. Get our marketing budget planner template.
Paid Directory Listings Many free listing options are available, making paid listings often redundant.
High-End Translation Equipment Specialized translation equipment is often unnecessary and adds to costs without a proportional benefit.

Stop working with a tight budget for your translation agency!

Managing a budget for a translation agency when funds are tight can feel overwhelming. It's like being trapped in a cycle where any unexpected expense can throw your entire operation off balance.

This constant pressure makes it nearly impossible to invest in growth projects, leaving you always scrambling to cover costs. It's a life filled with stress and sleepless nights.

Yes, you can continue down this path, cutting corners and just barely making ends meet. But there's another part of the equation you might be overlooking. Instead of just trying to cut costs, you can focus on growing your revenue. More income means more breathing room and more resources to invest in your agency.

And no, you don't necessarily have to spend money to grow. There are plenty of zero-cost initiatives and strategies that can help you increase your revenue by 10%, 20%, or more. We've detailed all of these strategies in our guides, after studying dozens of translation agencies just like yours. Get them now!

Make your translation agency more profitable

We have studied the strategies of the best translation agencies in the world. All their tactics are explained in our pack!

marketing strategy for a translation agency
Back to blog

Read more

A marketing plan for your translation agency
Download the template and make your own marketing plan.
A social media planner for a translation agency
Download the spreadsheet and make your own social media planner.