It's made for oils boutique owners, and no one else

There is a lot of free marketing advice on the internet, but is it really helpful?

Many strategies out there will never work for you. Take cold-calling potential customers or creating a Pinterest board—they are typical tactics, but they just don’t align with your boutique’s image.

You have an essential oils boutique. You don’t want to "promote wellness through natural remedies" or "build a brand centered on holistic health". You want every bottle sold, every customer finding their favorite scent, and every home infused with your oils. That’s your marketing goal. Nothing else matters.

How do you entice customers to visit your boutique for premium essential oils, even if it's a bit of a journey? What’s the best way to showcase your unique blends? How can you become the go-to spot for natural wellness products? How do you keep customers coming back for new oils and seasonal blends?

These are the questions you should ask yourself when you plan your strategy. Thankfully, our marketing pack has the answers you're looking for.