How to plan and track the budget of your fashion coaching business [template]
How to plan and track the budget of your fashion coaching business [template]

Copy the best fashion coaches!

There are fashion coaches that make way more profit than you. We have analyzed their tactics. Get them now!

If you don’t plan and track your fashion budget properly, you're setting yourself up for failure.

When we developed our strategy pack for fashion coaches, we saw a lot of fashion professionals struggling with finances and planning.

They were disorganized, had no grasp of cash flow, and were drowning in financial troubles despite having substantial client bookings.

Don’t let this be you—stand out and succeed.

We’ve created a small, free tool to help you get started: our Budget Tracker and Planner. Let’s turn your fashion coaching finances around and set you on the path to success!

Get the budget tracker tailored for fashion coaches

Most fashion coaches don't know how to plan and track their budget. This spreadsheet will help you.

budget tracker and planner template for a fashion coach

Example of a full budget for fashion coaches

Here is an example of a (very) detailed budget for a fashion coaching business, to give you some inspiration

1. Rent and Utilities

Item Description Monthly Cost Annual Cost
Rent Lease for office space $2,000 $24,000
Electricity Power consumption for office $150 $1,800
Water Water usage $50 $600
Internet & Phone Internet service and business phone $100 $1,200
Insurance Property and liability insurance $200 $2,400

2. Salaries & Wages

Position Number of Employees Monthly Cost per Employee Total Monthly Cost Annual Cost
Fashion Coach 1 $5,000 $5,000 $60,000
Assistant Coach 1 $3,000 $3,000 $36,000
Administrative Assistant 1 $2,500 $2,500 $30,000

3. Fashion Inventory & Supplies

Item Description Monthly Cost Annual Cost
Clothing Inventory Latest fashion pieces for client sessions $2,000 $24,000
Accessories Jewelry, bags, shoes, etc. $1,000 $12,000
Styling Tools Steamers, hangers, mannequins, etc. $300 $3,600
Office Supplies Stationery, pens, printer ink, etc. $100 $1,200

4. Marketing & Advertising

Item Description Monthly Cost Annual Cost
Online Advertising Google Ads, Facebook Ads, etc. $300 $3,600
Social Media Management Managing social media accounts $500 $6,000
Print Advertising Flyers, posters, magazine ads $200 $2,400
Website Maintenance Hosting, domain, updates $100 $1,200
Email Marketing Email campaigns and newsletters $150 $1,800
Promotional Events Special events and promotions $200 $2,400

5. Miscellaneous Expenses

Item Description Monthly Cost Annual Cost
Equipment Maintenance Regular maintenance of office equipment $100 $1,200
Professional Development Workshops, courses, and certifications $200 $2,400
Licenses & Permits Business licenses, certifications, etc. $50 $600
Contingency Fund Emergency repairs and unexpected costs $200 $2,400

Some fashion coaches make 5x more profit than you!

We have studied the strategies of the best fashion coaches in the world. Replicate them now!

marketing strategy for a fashion coach

What are the biggest expenses for a fashion coach?

Be mindful of these pitfalls. Here are five major costs every fashion coach needs to consider, along with some tips on how to manage them effectively.

    • Wardrobe and AccessoriesThese can take a significant portion of your budget. You're dealing with trends that change rapidly, and prices can vary based on brand, quality, and seasonality. To keep these costs in check, focus on versatile pieces, negotiate better deals with suppliers, and avoid over-purchasing. It's easy to overspend by buying too many high-end items that don't add enough value to your clients' wardrobes.
    • Your TeamYour team is your backbone, but paying for their wages, benefits, and training can be costly. This expense is always high because you need a skilled team to provide excellent service and keep your business running smoothly. Optimize labor costs by scheduling efficiently, cross-training staff, and monitoring productivity. However, be careful not to underpay or overwork your team, as this can lead to high turnover and poor service.
    • Office Space and UtilitiesPrime locations come with high rent, but they can attract more clients. Utilities like electricity, internet, and water are essential but can add up quickly. To optimize these costs, negotiate favorable lease terms and invest in energy-efficient appliances and lighting. Overspending often happens when you choose a location that's too large or too luxurious for your needs.
    • MarketingYou need to get the word out about your fashion coaching services, but advertising can be expensive, whether it's online ads, social media campaigns, or traditional media. Optimize this expense by focusing on cost-effective methods like the ones we recommend in our guide. Overspending can occur if you invest in flashy campaigns without a clear return on investment.
    • Tools and TechnologyThis includes everything from styling software to client management systems. These are expensive because quality tools and regular updates are crucial for smooth operations and client satisfaction. Optimize by investing in durable, user-friendly technology and maintaining it regularly to avoid costly breakdowns. You can overspend by going for the latest high-tech gadgets you don’t really need.

How to spend less with your fashion coaching business?

Here are practical tips to help you, as a fashion coach, optimize your budget and manage expenses more effectively.

Expense Tips to Optimize
Client Wardrobe Partner with local boutiques and designers for exclusive discounts and seasonal sales.
Marketing Run social media contests for your fashion coaching services and collaborate with fashion influencers for free exposure.
Office Space Consider a home office or co-working space to reduce rental costs.
Technology Invest in a high-quality camera and lighting for virtual consultations and social media content.
Client Meetings Use video conferencing tools to reduce travel expenses and offer flexible meeting times.
Professional Development Take advantage of free online courses and webinars to stay updated on the latest fashion trends and coaching techniques.
Marketing Materials Use digital brochures and portfolios to showcase your work, reducing printing costs.
Networking Attend local fashion events and join industry groups to build connections without high travel costs.
Client Gifts Offer personalized, cost-effective gifts like style guides or fashion tips e-books.
Software Utilize free or low-cost scheduling and project management tools to streamline your workflow.
Insurance Regularly review your business insurance policies to ensure they meet current needs and compare rates annually.
Transportation Plan client visits efficiently to minimize travel time and fuel costs.
Office Supplies Purchase supplies in bulk and go paperless where possible with digital tools.
Client Feedback Use free online survey tools to gather client feedback and improve your services.
Website Invest in a user-friendly, professional website and use SEO techniques to attract more clients organically.
Licensing and Permits Stay up-to-date with local regulations to avoid fines and costly renewals.
Subscriptions Review and cancel any unnecessary subscriptions to fashion magazines or online services.
Client Retention Offer loyalty programs or referral discounts to retain existing clients and attract new ones.
Photo Shoots Collaborate with local photographers and models for portfolio shoots to reduce costs.
Fashion Shows Participate in local fashion shows and events to gain exposure without high entry fees.

Copy the tactics of the best fashion coaches in the world!

There are fashion coaches that make way more money than you do. We have studied their tactics. Get them now!

marketing strategy for a fashion coach

Expenses that are just useless for a fashion coach

Yes, some expenses for your fashion coaching business are just unnecessary. They don't contribute to increasing your client base or improving their experience.

Fashion Coaching Expense Reason It's Useless
High-End Office Space Luxurious office spaces don't necessarily attract more clients and can be a drain on your budget.
Premium Fashion Magazines Unless you are targeting a very high-end clientele, most clients are satisfied with mainstream fashion resources.
Excessive Wardrobe Options Having too many clothing options increases inventory costs and can overwhelm clients.
Top-Tier Styling Tools High-end styling tools are not always necessary and can be cost-prohibitive.
Print Advertising Traditional print ads often have a lower return on investment. Don’t include them in the marketing strategy of your fashion coaching business.
Multiple Branding Materials Having various branding materials increases costs without adding significant value to the client experience.
Excessive Staff Overstaffing leads to higher labor costs without necessarily improving service quality.
Premium Subscription Services Expensive subscriptions for fashion platforms or magazines often go unnoticed by clients.
Exclusive Designer Pieces Using rare designer pieces can inflate costs and complicate your wardrobe management.
Costly Furniture High-end furniture in your office is not always appreciated by clients and can be a significant expense.
Custom Printed Materials Personalized materials like notebooks or pens are minor details that most clients overlook, and they can be expensive.
Unnecessary Software Paying for software with features you don’t use is a waste of resources.
Premium Water Brands Most clients are content with filtered tap water, making expensive bottled water unnecessary.
Extra Vehicles Maintaining a larger fleet than needed for client visits increases operational costs.
Excessive Membership Fees Paying for multiple industry memberships often yields little benefit.
Overly Frequent Office Updates Constantly updating decor and layout can be costly and disrupt operations.
Expensive Office Decor Elaborate decor is often ignored by clients and adds to the cost.
High-End Office Supplies Luxury office supplies are prone to damage and expensive to replace, often going unnoticed by clients.
Excessive Staff Meetings Too many meetings can reduce productivity and increase labor costs.
Expensive Marketing Materials Frequently redesigning marketing materials is costly and often unnecessary.
Unused Promotional Materials Ordering more promotional items than needed leads to waste and unnecessary expense. Get our marketing budget planner template.
Paid Directory Listings Many free listing options are available, making paid listings often redundant.
High-End Event Equipment Specialized event equipment is often unnecessary and adds to costs without a proportional benefit.

Stop working with a tight budget for your fashion coaching business!

Managing a budget for your fitness coaching business when funds are tight can feel overwhelming. It's like being trapped in a cycle where any unexpected expense can throw you off balance.

This constant pressure makes it nearly impossible to invest in growth opportunities, leaving you always scrambling to cover costs. It's a life filled with stress and sleepless nights.

Yes, you can continue down this path, pinching pennies and barely making ends meet. But there's another part of the equation you might be overlooking. Instead of just trying to cut costs, you can focus on growing your revenue. More income means more flexibility and more resources to invest back into your business.

And no, you don't necessarily have to spend money to grow. There are plenty of zero-cost initiatives and strategies that can help you increase your revenue by 10%, 20%, or more. We've detailed all of these strategies in our guides, after studying dozens of fitness coaches just like you. Get them now!

Make your fashion coaching business more profitable

We have studied the strategies of the best fashion coaches in the world. All their tactics are explained in our pack!

marketing strategy for a fashion coach
Back to blog

Read more

A marketing plan for your fashion coaching business
Download the template and make your own marketing plan.
A social media planner for a fashion coach
Download the spreadsheet and make your own social media planner.