How to plan and track the budget of your cleaning service company [template]
How to plan and track the budget of your cleaning service company [template]

Copy the best cleaning services!

There are cleaning service owners that make way more profit than you. We have analyzed their tactics. Get them now!

If you don’t plan and track your cleaning service budget properly, you're setting yourself up for failure.

When we developed our strategy pack for cleaning service providers, we saw a lot of business owners struggling with finances and planning.

They were disorganized, had no grasp of cash flow, and were drowning in financial troubles despite having a steady stream of clients.

Don’t let this be you—stand out and succeed.

We’ve created a small, free tool to help you get started: our Budget Tracker and Planner. Let’s turn your cleaning service's finances around and set you on the path to success!

Get the budget tracker tailored for cleaning services

Most cleaning service owners don't know how to plan and track their budget. This spreadsheet will help you.

budget tracker and planner template for a cleaning service company

Example of a full budget for cleaning services

Here is an example of a (very) detailed budget for a cleaning service company, to give you some inspiration

1. Rent and Utilities

Item Description Monthly Cost Annual Cost
Rent Lease for office and storage space $2,000 $24,000
Electricity Power consumption for office and equipment $300 $3,600
Water Water usage for cleaning and office $100 $1,200
Internet & Phone Internet service and business phone $150 $1,800
Waste Removal Garbage and recycling services $100 $1,200
Insurance Property and liability insurance $400 $4,800

2. Salaries & Wages

Position Number of Employees Monthly Cost per Employee Total Monthly Cost Annual Cost
Manager 1 $3,500 $3,500 $42,000
Supervisors 2 $2,500 $5,000 $60,000
Cleaning Staff 10 $2,000 $20,000 $240,000
Administrative Staff 2 $2,500 $5,000 $60,000

3. Cleaning Supplies & Equipment

Item Description Monthly Cost Annual Cost
Cleaning Chemicals Detergents, sanitizers, etc. $1,000 $12,000
Cleaning Tools Mops, brooms, dusters, etc. $500 $6,000
Protective Gear Gloves, masks, safety goggles $300 $3,600
Equipment Maintenance Regular maintenance of cleaning equipment $200 $2,400
Vehicle Maintenance Maintenance and fuel for service vehicles $500 $6,000

4. Marketing & Advertising

Item Description Monthly Cost Annual Cost
Online Advertising Google Ads, Facebook Ads, etc. $300 $3,600
Social Media Management Managing social media accounts $500 $6,000
Print Advertising Flyers, posters, newspaper ads $200 $2,400
Website Maintenance Hosting, domain, updates $100 $1,200
Email Marketing Email campaigns and newsletters $150 $1,800
Promotional Events Special events and promotions $200 $2,400

5. Miscellaneous Expenses

Item Description Monthly Cost Annual Cost
Uniforms Staff uniforms and protective gear $200 $2,400
Licenses & Permits Business licenses, permits, etc. $100 $1,200
Office Supplies Stationery, pens, printer ink, etc. $100 $1,200
Staff Training Training programs and materials $200 $2,400
Contingency Fund Emergency repairs and unexpected costs $500 $6,000

Some cleaning services make 5x more profit than you!

We have studied the strategies of the best cleaning services in the world. Replicate them now!

marketing strategy for a cleaning service company

What are the biggest expenses for a cleaning service company?

Be mindful of these pitfalls. Here are five major costs every cleaning service company needs to consider, along with some tips on how to manage them effectively.

    • Cleaning supplies and equipmentThese can take up a significant portion of your budget. You're dealing with consumables, and prices can vary based on quality, brand, and bulk purchasing options. To keep these costs in check, focus on buying in bulk, negotiating better prices with suppliers, and using supplies efficiently. It's easy to overspend by purchasing too much or opting for premium products that don’t add enough value.
    • Your cleaning staffYour staff is your backbone, but paying for their wages, benefits, and training can be costly. This expense is always high because you need a certain number of employees to provide quality service and maintain client satisfaction. You can optimize labor costs by scheduling efficiently, cross-training staff, and monitoring productivity. However, be careful not to underpay or overwork your staff, as this can lead to high turnover and poor service.
    • Office rent and utilitiesPrime office locations come with high rent, but they can enhance your company's image. Utilities like electricity, water, and internet are essential but can add up quickly. To optimize these costs, negotiate favorable lease terms and invest in energy-efficient appliances and lighting. Overspending often happens when you choose an office space that's too large or too luxurious for your needs.
    • MarketingYou need to get the word out about your cleaning services, but advertising can be expensive, whether it's online ads, social media campaigns, or traditional media. Optimize this expense by focusing on cost-effective methods like the ones we provide in our package. Overspending can occur if you invest in flashy campaigns without a clear return on investment.
    • Vehicle and maintenance costsThis includes everything from company vehicles to maintenance tools. These are expensive because reliable transportation and well-maintained equipment are crucial for efficient operations and client satisfaction. Optimize by investing in durable, fuel-efficient vehicles and maintaining them regularly to avoid costly breakdowns. You can overspend by going for the latest high-tech vehicles or tools you don’t really need.

How to spend less with your cleaning service company?

Here are practical tips to help you, as a cleaning service company owner, optimize your budget and manage expenses more effectively.

Expense Tips to Optimize
Cleaning Supplies Buy in bulk and partner with suppliers for discounts on eco-friendly products.
Labor Costs Use scheduling software to optimize staff hours and reduce overtime.
Utilities Invest in energy-efficient equipment and use programmable thermostats.
Marketing Run social media campaigns and collaborate with local businesses for mutual promotions.
Equipment Maintenance Set up a maintenance log for regular checks and servicing of cleaning equipment.
Rent/Mortgage Negotiate lease terms during renewal or consider moving to a less expensive location.
Insurance Regularly review insurance policies to ensure they meet current needs and compare rates annually.
Transportation Plan routes to maximize efficiency and reduce fuel costs.
Uniforms Choose durable, easy-to-clean uniforms and offer staff a stipend for maintenance instead of using an external service.
Office Supplies Purchase supplies in bulk and go paperless where possible with digital systems.
Staff Training Conduct regular in-house training sessions and use free online resources.
Waste Management Implement a waste tracking system to minimize waste and recycle where possible.
Technology Invest in multi-functional cleaning equipment and utilize management software for scheduling and invoicing.
Licensing and Permits Stay up-to-date with local regulations to avoid fines and costly renewals.
Client Retention Offer loyalty programs and discounts for long-term contracts.
Inventory Management Use inventory management software to track stock levels and reduce waste.
Pest Control Schedule regular pest control services and maintain cleanliness standards to prevent infestations.

Copy the tactics of the best cleaning services in the world!

There are cleaning services that make way more money than you do. We have studied their tactics. Get them now!

marketing strategy for a cleaning service company

Expenses that are just useless for a cleaning service company

Yes, some expenses for your cleaning service company are just unnecessary. They don't contribute to increasing revenue or improving customer satisfaction.

Cleaning Service Expense Reason It's Unnecessary
Luxury Cleaning Products High-end cleaning products often don't offer significant benefits over standard options and can be a drain on the budget.
Excessive Marketing Materials Overproducing flyers, brochures, and other marketing materials can lead to waste and unnecessary costs.
Premium Uniforms Expensive uniforms don't necessarily improve customer perception and can increase operational costs.
High-End Equipment Top-of-the-line cleaning equipment is not always necessary and can be cost-prohibitive.
Paper Advertising Traditional paper ads often have a lower return on investment. Don’t include them in the marketing strategy of your cleaning service.
Multiple Vehicle Types Maintaining a diverse fleet of vehicles increases costs without adding significant value to the service.
Excessive Staff Overstaffing leads to higher labor costs without necessarily improving service quality.
Premium Subscription Services Expensive subscriptions for industry magazines or software often go unnoticed by customers.
Exclusive Cleaning Agents Using rare cleaning agents can inflate costs and complicate supply chains.
Costly Office Furniture High-end office furniture is not always appreciated by clients and can be a significant expense.
Custom Printed Supplies Personalized cleaning supplies are a minor detail that most customers overlook, and they can be expensive.
Unnecessary Software Paying for software with features you don’t use is a waste of resources.
Premium Water Brands Most customers are content with filtered tap water, making expensive bottled water unnecessary.
Extra Service Vehicles Maintaining a larger fleet than needed increases operational costs.
Excessive Membership Fees Paying for multiple industry memberships often yields little benefit.
Overly Frequent Office Renovations Constantly updating office decor and layout can be costly and disrupt operations.
Expensive Office Decorations Elaborate office decorations are often ignored by clients and add to the cost.
High-End Office Supplies Luxury office supplies are prone to damage and expensive to replace, often going unnoticed by clients.
Excessive Staff Meetings Too many meetings can reduce productivity and increase labor costs.
Expensive Marketing Designs Frequently redesigning marketing materials is costly and often unnecessary.
Unused Promotional Materials Ordering more promotional items than needed leads to waste and unnecessary expense. Get our marketing budget planner template.
Paid Directory Listings Many free listing options are available, making paid listings often redundant.
High-End Cleaning Equipment Specialized cleaning equipment is often unnecessary and adds to costs without a proportional benefit.

Stop working with a tight budget for your cleaning service company!

Managing a budget for a cleaning service company when funds are tight can feel like a nightmare. It's like being trapped in a cycle where any unexpected expense can overwhelm you.

This constant pressure makes it nearly impossible to invest in growth projects, leaving you always chasing after expenses. It's a life filled with stress and sleepless nights.

Yes, you can continue down this path, scraping together pennies and barely making ends meet. But there's another part of the equation you might be overlooking. Instead of just trying to cut costs, you can focus on growing your revenue. More income means more breathing room and more money to invest in your business.

And no, you don't necessarily have to spend money to grow. There are plenty of zero-cost initiatives and strategies that can help you increase your revenue by 10%, 20%, or more. We've detailed all of these strategies in our guides, after studying dozens of cleaning service companies just like yours. Get them now!

Make your cleaning service company more profitable

We have studied the strategies of the best cleaning services in the world. All their tactics are explained in our pack!

marketing strategy for a cleaning service company
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